| Secrets of a Crafty Chica: Kamikaze Promotion for the Indie Artist | $100 |
| Kathy Cano-Murillo | |
| Student level: beginner | |
| Type of Workshop: Informational |
You know you are talented, your artwork kicks butt and you write an intriguing blog. But how do you get the world to see it all? Publicity. Promotion. Networking. That’s how. Let Kathy Cano-Murillo, the Crafty Chica, tell you her secrets of her success.
In this workshop, Kathy will give a detailed overview of the different methods she has used to get magazine placement of her designs, features stores, blurbs and more. Kathy has worked as a professional artist for 18 years, and her art has been carried by merchants such as Bloomingdales, Urban Outfitters, Hallmark and most recently, Target. She has been featured in countless media outlets including NPR’s Weekend Edition, Latina Magazine, USA Today, Adorn Magazine, CraftZine, DIY Netowrk, HGTV and many others. Her webisode series, Crafting With the Chica, runs on LifetimeTV.com. Kathy has been a newspaper reporter for 13 years, writing about entertainment. She currently works for Duncan Enterprises designing her own Crafty Chica product line that is carried in craft stores nationwide. Kathy’s web site currently receives more than 2 million hits a month.
Because of her experience as an artist AND a newspaper reporter, Kathy knows the dos and don’ts of promotion. She knows what editors look for, what they hate and what you can do to get your work out there for all the world to see.
Kathy has worked very hard to achieve all she has and is excited to share insider tips with aspiring artists!
Topics covered:
Web site
Blogging
Press releases
Pitching stories/art to publications
Writing books
Podcasting
Q&A
OK, this is a lot of info to cover in only three hours, so Kathy will have a guidebook for attendees to take home.
Questions? Email Kathy at kathy@craftychica.com
Website: www.craftychica.com